Electronic channels are in order to meet the needs of customers for real-time service, reduce the pressure and service costs of the business front desk service, and the rapid development of self-service new marketing service channels, it is based on Internet technology and communication technology, the sales and service of products are digitized, so that customers can order products and obtain services by themselves with the help of terminal equipment. Initially only as an effective supplement and extension of traditional physical channels.
Electronic channels include mobile Internet access, SMS, online business halls, self-service terminals for business.
That is, the network and the customer that mobile controls.