The sales terminal refers to the enterprise product in the sales channel, in the direct face of consumers in the store, belongs to the forefront of the enterprise marketing channel, but also the most important link. Sales terminals generally include brand stores, brand chain stores, retail stores, supermarkets, department stores, convenience stores, etc.
The sales terminal is the end of the product sales channel (channel), which is the link where the product directly reaches the consumer (or user), the final port where the product reaches the consumer to complete the transaction, and the place where the product and the consumer face to face display and transaction.